Marketing Manager (46190)

Job title: Marketing Manager
Job type: Full-time
Emp type:
Salary type: Market related
Location: Johannesburg
Job published: 06 June 2025
Job ID: 46190

Job Description

MARKETING MANAGER

Are you a dynamic Marketing Manager with deep FMCG experience and a passion for building brands that consumers love? If you thrive in a fast-paced, purpose-driven environment and are looking to take full ownership of a growing brand portfolio - we'd love to hear from you

My client (multinational FMCG) is seeking a seasoned Brand/Marketing Manager who can lead with both strategic foresight and hands-on execution, driving top-line growth while managing a high-performing marketing team

You'll take full accountability for the success of the brand, shaping long- and short-term strategies, guiding innovation, driving execution, and managing cross-functional collaboration. You'll be the bridge between Marketing, R&D, Finance, and Commercial - turning insight into action and growth

Responsibilities include

Brand Strategy & Planning

  • Develop, implement, and lead short- and long-term brand strategies

  • Create actionable plans to deliver volume and profit targets

  • Translate insights into growth opportunities

Brand & Business Performance

  • Track brand performance (volume, value, profitability)

  • Identify and exploit market opportunities

  • Lead innovation, product launches, and renovation strategies

Brand Management

  • Be the key interface between Marketing Director and the team

  • Lead external agencies and internal functions to execute brand plans

  • Own and execute communications strategy

Research & Market Insights

  • Work with the Strategy & Insights team to drive category, consumer, and media research

  • Implement trends and data into actionable campaigns

Cross-Functional Integration

  • Partner with R&D, Commercial, Finance, Supply Chain, and Trade Marketing

  • Align all functions behind marketing objectives and project timelines

Budget & P&L

  • Manage brand budgets and marketing spend

  • Analyse P&L to ensure brand profitability

  • Support the Marketing Director in setting budget forecasts

Team Leadership

  • Lead, develop, and mentor a high-performing marketing team

  • Set objectives, manage performance, and drive growth through people

Required Skills

  • Experience in Marketing or Brand Management within FMCG

  • Proven P&L ownership and experience leading product innovations and launches

  • Strong commercial acumen, able to connect the dots between insight and profitability

  • Confident managing cross-functional teams and influencing at Director level

  • Experienced in working with research agencies, consumer insights, and media strategy

  • Ability to manage multiple projects with a strong problem-solving mindset

  • Solid leadership experience with a track record of coaching and team development

Should you meet the required skills please respond to this advert

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